Panda Facts, Google Kills Travel SERPs, Horror Stories, & More

This Week In SEO 39 Panda Facts, Google Kills Travel SERPs, Horror Stories, & More   The Most Important Things We Learned About the Panda Algorithm https://moz.com/blog/google-panda-algo-new A good, really clear breakdown of the Panda Algorithm and how to avoid being caught up in it. Even if you’re a pro SEO, this is a good […]

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Unencrypted Sites, Google Pays Apple for Search, Search APIs shutting down, and More

This Week In SEO 38 Unencrypted Sites, Google Pays Apple for Search, Search APIs shutting down, and More   Google Will Soon Shame All Websites That Are Unencrypted http://motherboard.vice.com/read/google-will-soon-shame-all-websites-that-are-unencrypted-chrome-https Unencrypted Shaming is the new “Not Mobile Friendly.” In it’s quest to ENCRYPT ALL THE THINGS, Google will start putting a very scary red checkmark over […]

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Search Intent, AMP Errors in Search Console, and Acquisition SEO

This Week In SEO 37 Search Intent, AMP Errors in Search Console, and Acquisition SEO   Is Google Judging You Based on a Template? https://moz.com/blog/google-judging-template This is a post about search intent–something I find fascinating. For example (from the article) when someone searches google for “Jaguar,” are they wanting information on the animal, the car, […]

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Google Core Algorithm Update, WordPress Security Update, and Site Speed

This Week In SEO 36 Google Core Algorithm Update, WordPress Security Update, and Site Speed   Google Core Ranking Algorithm Update! http://searchengineland.com/google-had-a-major-core-ranking-algorithm-update-this-past-weekend https://yoast.com/google-core-algorithm-update/ Well! I hope you enjoyed your quiet and drama-free SEO beginning of the year, because that time is definitely past! Recently, Algoroo, Mozcast, and other SERP-craziness measurements started recording the most significant […]

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January 2016 Algorithm Update

Apple Disrupting Search Ads, Knowledge Graph API, Local Pack Filters, and More

This Week In SEO 35 HUGE Updates, Apple Disrupting Search Ads, Knowledge Graph API, Local Pack Filters, and More   Google Testing Big Updates (Penguin?) https://www.seroundtable.com/massive-google-fluctuations-tests-21454.html Keeping this short since by next week we should know a lot more, but it looks like Google is testing some seriously large updates right now. Many are suspecting […]

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TWS-34: Content Standards, New HTTP Status Code, Yahoo Search Updates, & More

This Week In SEO 34 Content Standards, New HTTP Status Code, Yahoo Search Updates, & More   Content Standards from the New Google Search Guidelines http://www.searchenginejournal.com/google-says-need-expert-writers-content-standards-new-search-guidelines/147151/ Content written by experts will now be used as a signal for manual reviews to determine page quality. This is from the new Google search quality guidelines document they […]

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SEO Analysis Tools

SEO Analysis Tools (Updated for 2016)

My Recommended SEO Analysis Tools Preface The purpose of this post is simple. I frequently get asked about the tools that I use for SEO analysis. This is everything from keyword research, to analyzing the competition, to looking at backlinks. This post will be an ongoing one-stop-shop for me to direct those questions to. There […]

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TWS-33: Penguin 4, Accelerated Mobile Pages, Updated Rich Snippets & More!

This Week In SEO 33 Penguin 4, Accelerated Mobile Pages, Updated Rich Snippets & More!   Google is Confident That Penguin 4 Will Happen in January 2016 https://www.seroundtable.com/google-on-google-penguin-4-0-release-in-january-21324.html Are you sick of hearing about the upcoming Penguin update yet? Of course you aren’t, it’s a really big deal. On a recent hangout, John Mueller said: […]

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TWS-32: Penguin pause, CTR, and a “Quality” update

This Week In SEO 32 Delayed Penguin, Quality Algorithm Update, Adsense Structured Data, & More   Penguin Update Not Happening This Year http://searchengineland.com/google-new-penguin-algorithm-update-not-happening-until-next-year-237540 You’ve waited this long, might as well wait a little bit longer! Google recently announced that they won’t be updating the Penguin algorithm before the start of next year (despite earlier reports […]

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TWS-31: Fresh SEO, Google Buries Yelp, and Technical SEO

This Week In SEO 31 Fresh SEO, Google Buries Yelp, and Technical SEO   New Google Freshness-Based Ranking Patent http://gofishdigital.com/new-google-freshness-based-ranking-patent/ Google makes their love affair with fresh content a bit more official recently, when they were granted a patent based on the concept of “freshness based ranking.” A patent granted this week for Google discusses […]

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