Deindexing Bug, Site Architecture, Ecommerce SEO, and More!

This Week In SEO 109 Deindexing Bug, Site Architecture, Ecommerce SEO, and More   Google Bug Randomly Deindexes Pages, Causes Existential Crisis in SEOs and Site Owners Everywhere A “technical issue” in Google’s algorithm has caused pages in some websites to be completely deindexed. Gone. Erased. But don’t worry, John Mueller tweeted that everything was […]

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The March 2019 Google Core Algorithm Update Extravaganza

This Week In SEO 108 The March 2019 Google Core Algorithm Update Extravaganza   Are you guys still talking about the March 12th Algorithm Update? Obsessed much? Yes, we just cannot stop reading about, studying, and poking this new update with a stick. Why? Because “write good content and follow all the rules” is shitty […]

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Thoughts on Algo Updates, Local Ranking Factors, and more!

This Week In SEO 107 Thoughts on Algo Updates, Local Ranking Factors, and more!   A Depressing Look at Algorithm Updates http://www.seobook.com/google-florida-20-algorithm-update-early-observations A depressing but important piece on the heels of Google’s latest update (March 12 Core Algo). Absent effort & investment to evolve FASTER than the broader web, sites which are hit with one […]

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A Big Google Update, Outreach, Content Syndication, and More!

This Week In SEO 106 A Big Google Update, Outreach, Content Syndication, and More!   Another Broad Core Algorithm Update https://www.seroundtable.com/march-12-13-google-search-ranking-algorithm-update-27249.html Hold on to your asses, the SERPs are getting a little bit wild again. Recently, Google confirmed the roll-out of a broad core algorithm update (which is what the “Medic” update really was) on […]

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Four Case Studies and a Tweet

This Week In SEO 105 Four Case Studies and a Tweet   Bringing a Site Back from the Dead https://www.rankxl.com/reviving-a-penalized-site-to-6400-visits-per-month-case-study/ Good case study here. Backstory: some guy bought a website but never did anything with it. Fast forward a few neglected years and leading up to Q4 2018 the site was also pretty abandoned by […]

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Best Content, Internal Linking, A Horrifying Google SERP, & More!

This Week In SEO 104 Best Content, Internal Linking, A Horrifying Google SERP, & More!   What Content Performs Best for Getting Links: A Study https://www.linkedin.com/pulse/research-what-content-actually-performed-2018-kirsty-hulse/ This is an interesting, but far from scientifically rigorous study on what kind of content gets links. Perhaps the most interesting thing about this is how it could be […]

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Huge Penalties, Search Intent, AMP Gains, & More

This Week In SEO 103 Huge Penalties, Search Intent, AMP Gains, & More   IRS.com, DMV.org, and Medicare.com Lose 80% of Search Visibility Note* – These are NOT government sites https://www.sistrix.com/blog/irs-com-dmv-org-suffer-huge-visibility-losses-suspected-google-manual-penalty/ Holy sh*t this is brutal. I wouldn’t wish this on my worst enemies (unless they were my SERP competitor). In one smooth stroke, Google […]

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Fresh Content, Better Content, Google News, & More!

This Week In SEO 102 Fresh Content, Better Content, Google News, & More!   Keeping Your Content Fresh https://www.authorityhacker.com/google-freshness/ If you pay attention to SEO at all, you’ve probably heard that Google <3 freshness. It makes sense when you think about it: their penultimate goal is to try and serve up an absolutely relevant set […]

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Disavowing Links, Internal Links, Featured Snippets, and More!

This Week In SEO 101 Disavowing Links, Internal Links, Featured Snippets, and More!   Google Says: Disavowing Bad Links Could Increase Trust https://www.seroundtable.com/google-trust-algorithmic-links-27014.html This seems like a pretty important point that most people paying attention to their backlinks should tuck away for the future. Google’s John Mueller said in a webmaster hangout on Tuesday at […]

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Bing and Google Offer New Products, Expired Domain SEO, and More!

This Week In SEO 100 Bing and Google Offer New Products, Expired Domain SEO, and More!   Bing Offering a New Website Tool https://blogs.bing.com/webmaster/november-2018/Introducing-Clarity-a-web-analytics-product Bing is stepping up their game by offering a suite of tools you can add to your site that will help you increase engagement by recording user sessions and letting you […]

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